WHO WE ARE
With increasing access to creative tools and AI tech, the idea of “GOOD TASTE” is more relevant than ever.
Machines can churn out endless design options, but it’s the human connection and discerning eye that helps wrangle these tools into something authentic and effective.
Tatum Elizabeth started GOOD TASTE to bring together the power of creative tech with her network of talented creative experts.
As a lifelong creative, Tatum’s experience in the art world sparked a passion for design. She found herself leading a small marketing team, and learning on the fly before returning to school for a BFA in Fine Arts with a focus in graphic design.
She works with clients to define their goals and tailor each approach to their unique needs. Depending on the project, Tatum brings in experts from her creative network, including photographers, illustrators, web designers and more to bring each brand and project to life.
Colin Crawford is a graphic designer, animator and photographer from Colorado.
Colin specializes in brand and employer design, and has worked with companies ranging from small business all the way to Walmart and UCHealth.
Specializing in Digital Display advertising, motion graphics and animation, Colin also has extensive experience in print and physical design, creating signs and printed materials for companies all over the country.
He loves to ski and bike, and has a passion for dogs and the outdoors.
“Good Taste requires a sense of discernment.
It involves the ability to recognize what is sophisticated, harmonious, or relevant. It is subjective, shaped by personal, experiences, cultural background, and societal norms.